This is your SolarWakeup for January 22nd, 2020

Tres Commas. Bloomberg is highlighting some success stories in the ‘green’ sectors. Solar has been an industry where people have done well but we don’t have a solar billionaire as of yet. Who will it be and how will they use that wealth to advance the industry? If you think you can be that person, come on the podcast.

Green Coffee. Starbucks announced their headline carbon initiative, to lower their emissions by 50% by 2030. Unlike tech companies, I find their path much more complex given their distributed footprint and shear quantity of waste and plastics. That being said, their transition to non straw tops happened very quickly so maybe the company embraces change along with their customers. Knowing that the outcome is the right thing to achieve, I look forward to learning how the company executes and how solar plays a role. Maybe this is an interesting solar hot water integration.

Opinion

Best, Yann

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